The stars from Sixways will wear the fresh and modern new kit, that also features white shorts and laser blue and white hooped socks, on their travels this season as they look to make an immediate return to the Aviva Premiership.
Tom Ryder, Marketing Manager at Warriors, said: "We have worked tirelessly with Cotton Traders over the look of our new away shirt and believe the jersey that is unveiled today will be a real hit with our supporters.
"We took on board input from Official Warriors Supporters Club and our fans throughout this process and the overwhelming demand was for a traditional style hooped shirt, mirroring our successful home kit, with a modern fresh look.
"The blue away kit that we wore during our first season in the Premiership remains one of our most popular shirts and so we are pleased to reintroduce the laser blue colour this year to create what we believe is a light and refreshing design."
Richard Hill's men will pull on the new away jersey for the first time in the pre-season friendly against Stourbridge - which will also form part of the club's Open Day - on Saturday, August 14.
Warriors will then wear the new away kit for ALL away games in the league and our home cup games at Sixways during the 2010/11 season.
The new away kit for the 2010/11 season can be pre-ordered by calling the Sixways Store on 01905 459319 or by emailing email@example.com. The new home and away jersey is due to arrive in store by mid August, but it is envisaged that pre-orders will be dispatched before this time.
Supporter replica home shirts, featuring a traditional-style collar, are priced at just £45 for adults and £35 for children. All replica products are 100% cotton and are a traditional fit, featuring high density embroidery. A full range of sizes will be available with player replica shirts priced at £65.